East Lothian Council

Don't get reeled in by dodgy fish salesmen

Published Friday 27th January 12

Orange fish packed in ice

Rogue traders targeting East Lothian residents

Trading Standards Officers are advising East Lothian residents not to be taken in by door to door fish salesmen who are using hard sell tactics to fleece consumers.

Working in teams they will often target vulnerable older adults, offering to sell them a piece of fish. After the consumer agrees on an initial purchase, the fish sellers then offer to fill the freezer with a large amount of pre-packed fish, and then demand large amounts of money.

The teams work all over the country, rarely using refrigerated vans and selling fish which is often days old.

Trading Standards Officers are asking residents to avoid using these traders. If a fishmonger comes to the door;

  • Always get a receipt with the contact details of the seller, and a list of the price and type of fish purchased
  • Always check the identity of unknown callers
  • Do not allow door-to-door sellers in your home.

Derek Gray, Principal Trading Standards Officer, explained:

“We are aware of these rogue traders already operating in the Gullane and Gifford areas but it can be difficult tracking them down as they very rarely leave any means of identifying them. I would urge residents to be cautious before accepting the fish on offer, and to shop around before making a hasty, and expensive, decision. If you have any doubt just say no thank you, close the door and call Trading Standards.” 


Economic Development spokesman, Cllr Stuart MacKinnon added:

“This type of practice is clearly detrimental to both consumers and legitimate local traders. East Lothian Council is working with the Police and other Trading Standards Officers in other areas to investigate these traders and we would ask people to be on their guard and report any concerns to us.”

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East Lothian Council, John Muir House Haddington East Lothian EH41 3HA.